Privacy policy
Last updated: 13 November 2025.
That’s Not Fair London (“we”, “us”, or “our”) respects your privacy. This Privacy Policy explains how we collect, use and protect your personal information when you visit www.thatsnotfairlondon.com (the “Site”) or use our related services (“Services”).
By using our Site, you agree to this Privacy Policy.
1. Updates to This Policy
We may update this Privacy Policy from time to time to reflect operational, legal or regulatory changes. Any updates will be posted on this page with a revised “Last updated” date.
2. Information We Collect
a. Information you provide
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Contact details (name, address, email, telephone number).
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Order and payment details (billing and delivery addresses, payment confirmations).
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Account information (username, password and security details).
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Customer support messages or other communications you send to us.
b. Information collected automatically
We may automatically collect information such as your IP address, browser type, device information and how you interact with the Site. We use cookies and similar technologies to do this.
c. Information from third parties
We may receive information from:
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Shopify, which powers our online shop.
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Payment processors, who manage payment transactions securely.
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Analytics, hosting and delivery partners, who support the operation of our Site and Services.
3. How We Use Your Information
We use your information to:
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Process and deliver your orders.
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Manage your account.
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Communicate with you about your orders or use of the Site.
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Send marketing communications (if you have opted in).
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Detect and prevent fraud or misuse.
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Improve our Site, products and customer experience.
4. Shopify’s Role in Processing Your Data
Our online shop is powered by Shopify. Shopify processes certain personal data on our behalf (for example, hosting, order processing, payments and security).
Shopify also acts as a separate data controller for some of its own purposes such as fraud prevention, platform analytics and improving its services.
You can read more about how Shopify handles personal data here:
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Shopify Privacy Policy
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Shopify Consumer Privacy Policy
(We recommend linking these directly on your site.)
5. Cookies
We use cookies to operate our Site, remember your preferences and understand how the Site is used.
Some cookies are placed by Shopify or its trusted partners.
You can manage or block cookies in your browser settings, though certain features may not function correctly.
For information about Shopify’s cookies, please see Shopify’s Cookie Policy.
6. Sharing Your Information
We may share your personal information with:
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Service providers such as IT, payment, fulfilment, delivery and analytics partners.
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Marketing partners for promotions or advertising.
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Affiliates within our company group.
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Regulators or legal authorities if required by law.
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Third parties in a business transaction, such as a merger or acquisition.
We do not sell your personal data.
7. Links to Other Websites
Our Site may link to third-party websites. We are not responsible for their privacy or security practices. You should review their privacy policies separately.
8. Children’s Information
Our Services are not intended for children under 16, and we do not knowingly collect data relating to them.
9. Security and Data Retention
We take reasonable steps to keep your information secure, but no system is entirely secure.
We retain personal information only for as long as necessary for our business, to provide our Services or to comply with legal obligations.
10. Your Data Protection Rights
Under the UK GDPR, you may have the right to:
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Access the personal data we hold about you.
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Request that we correct or delete your data.
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Request a copy of your data (data portability).
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Restrict or object to certain types of processing.
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Withdraw consent where applicable.
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Opt out of marketing communications at any time.
To exercise any of these rights, please contact us using the details below.
We may need to verify your identity before responding.
11. International Data Transfers
Your information may be processed outside the UK or EEA. Where this happens, we use recognised safeguards such as the UK or EU Standard Contractual Clauses to ensure acceptable levels of data protection.
12. Contact Us
If you have any questions about this Privacy Policy or how we use your personal information, please contact us:
That’s Not Fair London
South Dock Lock Office
Rope Street
London
SE16 7SZ
We are the data controller responsible for your personal information.